Income Generation from Estates & Assets


Access solutions to generate income from your estates and assets. Includes commercial out of home advertising, experiential advertising and car parking management services. Available to all public sector organisations including government departments and their agencies.


Access income generation solutions for commercial advertising, experiential advertising  and car parks. Services will include:

Lot 1: Commercial Out of Home Advertising (internal)

Access out of home advertising services targeting audiences within a buyer’s estate. This includes:

  • static and digital advertising assets (such as billboards)

Lot 2: Commercial Out of Home Advertising (external)

Access out of home advertising services on a buyer’s estate, targeting external audiences . This includes:

  • Static and digital advertising assets (such as billboards)

Lot 3: Experiential advertising 

Access commercial experiential advertising services including:

  • product sampling, product promotions, brand experience and events within your estate

Lot 4: End to end car parking management

Access end to end car parking management where suppliers will provide services including the management of:

  • parking spaces
  • customer service
  • payments
  • car parking assets, equipment and associated commercial income activities on your estates 

The scope of this agreement may change before publication of the tender. 

We are also developing a dynamic purchasing solution (DPS) for broader income generation solutions where suppliers can join at any time. View RM6350 Income Generation from Estates, Assets & IP DPS.

These 2 agreements will work together to provide a full range of income generation solutions.


  • reduced procurement lead times: frees up capacity and capability to focus on other value-add commercial activity
  • improved efficiency: provides collaborative, cross government solutions which remove duplication of cost and effort to run a full procurement process
  • easy access: run mini competitions with market leading suppliers

Customer engagement

We have established a customer working group to:

  • understand the full range of services needed
  • develop the strategy of the agreement
  • build specifications and define the buying process

If you would like to take part in this engagement, email the team. You will need to include ‘revenue generation solutions (RM6349 / RM6350) customer’ in the subject field of your email. 

Supplier engagement

We have undertaken extensive market engagement activities and are seeking interest from organisations who can provide the agreement services. Read the market engagement presentation from the July and August events

Read the questions and answers from the events .

If you would like to register your interest in these agreements, email the team. You will need to include ‘income generation solutions (RM6349/RM6350) engagement’ in the subject field of your email. You will also need to include the following details:

  • organisation name
  • contact name
  • job title of contact (including responsibility within your organisation)
  • contact phone number
  • contact email
  • organisation website link

We will be running a further market briefing session for interested suppliers ahead of ITT publication. Further information and joining instructions will be provided on this webpage. 

We are working collaboratively with major public transport providers and customers across the public sector, including local authorities, universities and the NHS.

Important links

Prior Information Notice (PIN) Read PIN
Contract notice Not available yet
Tender documents Not available yet


Activity Estimated dates
Pre-market engagement July 2023 to December 2023
Drafting of procurement documents December 2023 to March 2024
Publication of Find a Tender Service (FTS) May 2024
Framework award November 2024