This agreement provides niche or specialised marketing communications support. You can choose an agency on a standalone basis or to support an integrated campaign.
If you need an agency for an end to end campaign, use the Campaign solutions agreement – RM3774.
There are 62 suppliers on this framework
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Before using this agreement you must have internal approval from your organisation.
If you are in central government and spending over £100,000, you must also get approval from the Professional Assurance Group.
Refer to the Government Communication Service website, or email communications.controls@cabinetoffice.gov.uk if you have any questions about the approval process.
Central government buyers (including Arm’s Length Bodies and Executive Agencies) using this framework are required to pay a charge of 1% of the total contract value.
The charge is a set contribution from all government communications expenditure through the frameworks and funds the Government Communication Service (GCS). It has been in existence since 2013/14 and approved by the Civil Service Board, Ministerial Board and with the agreement of all Directors of Communications.
The 1% management charge is collected by agencies on behalf of GCS and is added to the total net value of each invoice. This charge is not payable by any buyers other than central government.
You will need to run a further competition before appointing an agency. See the attached guidance for further information. You can run a further competition using CCS’s eSourcing tool or your own sourcing tool.
Your call off contract duration can be for up to four years and can run beyond the expiry of the framework, as long as it is awarded during the framework term.